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WE BUILD STRONGER CONNECTIONS BETWEEN PEOPLE AND BRANDS
UK Social Media Agency.
We GROW your social game.
Every business has its own identity and target audience. Our social media strategies are designed to increase brand awareness, drive engagement, and build meaningful relationships with your customers. We’re not just posting content—we’re crafting tailored strategies that connect your brand with the right audience and deliver measurable results.
Social Media Services
Social Media Strategy Development
Personalised social media strategies are developed to align with business goals, whether building brand awareness or driving sales.
Content Creation
Compelling, on-brand content is crafted to resonate with target audiences, driving engagement and encouraging action.
Creation & Production
High-quality video content is produced to tell your brand story and captivate audiences. Content is created in various formats, from short-form clips to longer videos, ensuring effectiveness across all platforms.
Influencer Marketing
Influencers are connected with to authentically promote your brand, expanding reach and increasing credibility among the target audience.
Social Media Advertising
Targeted paid advertising on platforms like Facebook, Instagram, LinkedIn, and Twitter ensures visibility among the right audience, driving measurable results.
Community Management
Online communities are built and nurtured, with responses to comments and engagement with followers strengthening customer relationships.
Analytics & Reporting
In-depth insights into campaign performance are provided, tracking key metrics to refine strategies and optimise results.
Social Media Audits & Optimisation
Current social media presence is analysed to identify strengths and areas for improvement, optimising profiles and strategies for maximum impact.
SOCIAL MEDIA MANAGEMENT AGENCY
What Can Be Covered with our Social Media Agency
A full range of social-first services is offered to build, grow, and engage your audience effectively. Every element is designed to enhance brand presence, spark engagement, and convert attention into action across the most relevant platforms.
- Social Strategy Development
- Content Planning & Scheduling
- Social Media Management
- Community Management
- Content Creation -Including video
- Influencer Marketing
- Paid Social Advertising
- Video & Reels Production
- Social Brand Identity & Design
- Platform Optimisation
- Social Listening & Trend Tracking
- Cross Platform Management
- UGC Sourcing & Management
SOCIAL MEDIA MANAGMENT AGENCY
Build a Brand Powered by Social
In a world where social media drives every interaction, businesses need more than just a presence—they need a strategy. We help you shape your brand around social signals, empowering you to create meaningful engagement, scale your impact, and stay ahead of the curve. With our expertise, your brand becomes agile and ready to evolve with the social-first world.
KEEPING UP WITH THE NEW
Platforms
As social platforms evolve, we help you stay ahead, adapting your brand to leverage the latest opportunities for engagement.
Behaviours
Social media behavior is constantly changing. We use data-driven insights to keep your brand aligned with how your audience interacts.
Audiences
Today’s audiences are diverse. We ensure your brand connects with the right people, on the right platforms, at the right time.
Strengthen your Social l Media Presence: 3 Steps to get Started
To achieve success with paid media, a strategic approach is key. At Refrakt Digital, we follow a simple yet powerful process designed to maximise your ROI and drive meaningful results. Here’s how we carefully manage every aspect of your paid media campaigns to ensure consistent growth:
Strategy That’s Built Around You
Every brand has its own unique voice, and we make sure your social media strategy brings that voice to life. From understanding your audience to setting measurable goals, we craft a plan that ensures your content is purposeful and leads to real growth. No generic strategies — just tailored plans that make you stand out.
Creative That Cuts Through the Noise
Content is only valuable if it resonates. Our team builds creative that doesn’t just get noticed — it gets remembered. We focus on consistency and impact, delivering posts, campaigns, and visuals that reflect your brand, while sparking real conversations and engagement.
Creative That Pops
Social media is crowded. We make sure your content cuts through the noise. From eye-catching visuals to clever copy, we create content that stops people from scrolling and starts conversations. Whether it’s a meme, a video, or a carousel, everything we post serves a purpose — to elevate your brand and connect with your audience.
Optimisation for Continuous Growth
Your social media doesn’t end with a post. It’s a constant cycle of learning and evolving. We keep a close eye on performance, making adjustments and tweaks to ensure that every post delivers better results. Our goal? Growth that never stops — your engagement, reach, and conversions keep climbing.
Industries we work with
- Small Business Social Media Management
- Dental Social SMM
- Ecommerce SMM
- Aviation SMM
- Healthcare SMM
- Hospitality SMM
- Automotive SMM
- Plastic Surgeon SMM
- Logistics SMM
- Real Estate SMM
- Construction SMM
- Financial Services SMM
- Local Trades & Services SMM
- Gym and PT SMM
- Adult Industry SMM
Why Choose our Social Media Management Agency
There’s no one-size-fits-all approach here. We take the time to understand your brand, goals, and audience, and then build a social media strategy designed to drive results. From organic reach to paid ads, everything is planned with your success in mind.
Our creative doesn’t just fill up your feed. It creates real conversations. We focus on crafting content that resonates with your followers, sparks engagement, and builds genuine relationships. It’s not just about reaching people; it’s about connecting with them.
Visibility is key. We ensure your brand stays present and consistent across platforms, posting regularly with content that’s both fresh and relevant. By keeping your audience engaged, we build long-term brand recognition and trust — no sporadic posts, just a steady flow of value-driven content.
Everything we do is backed by data. From tracking engagement to analysing conversions, we measure every piece of content’s impact. With real-time insights, we make sure your social media strategy is always evolving for better results. The goal isn’t just visibility; it’s measurable, sustainable growth.
Get in touch
Ready to grow your social media presence?
Let’s Get Started!
Let’s Get Started!
Fill out our simple form, and we’ll send you a link to book a call with one of our social media experts. Let’s discuss your goals, craft a tailored strategy, and grow your brand’s presence online!
Social Media FAQS
Social Media Management
Social media management refers to the process of creating, curating, scheduling, and analyzing content posted on social platforms like Facebook, Instagram, LinkedIn, and Twitter. It is crucial for businesses to manage social media effectively as it enhances brand awareness, improves customer engagement, boosts sales, and helps build a strong online presence.
Through strategic content posting, consistent engagement, and effective use of hashtags, social media management increases your visibility by ensuring your content reaches the right audience. With proper management, businesses can maintain a regular posting schedule and engage with followers meaningfully, making their brand more discoverable.
The most important metrics to track include:
Engagement rate (likes, comments, shares)
Reach and impressions (how many people see your posts)
Click-through rate (CTR) (how many click on links in your posts)
Conversion rates (how many people take a desired action, such as purchasing)
Follower growth (how quickly your audience is expanding) Tracking these metrics helps refine strategies and measure the effectiveness of campaigns.
To choose the right platforms, consider where your target audience is most active. For instance:
Facebook is great for a broad audience and businesses focused on customer engagement.
Instagram is ideal for visually appealing products and younger demographics.
LinkedIn is the best platform for B2B marketing.
TikTok excels in short-form video content aimed at younger consumers. By analysing your target market and business goals, you can make an informed decision on where to focus your social media efforts.
Content strategy is at the heart of social media management. A well-planned content strategy ensures that the posts are consistent, relevant, and aligned with your brand's objectives. It includes deciding on content themes, frequency of posts, optimal times for posting, and crafting messages that resonate with your audience.
To grow organically, you need to create high-quality, shareable content, engage with your audience consistently, leverage hashtags and trends, run contests, and collaborate with influencers. Additionally, posting at times when your target audience is most active will increase visibility and encourage interaction.
